Someone starts a business that serves people well. It grows. And grows. The business owner is working faster and faster, and longer and longer hours. Pretty soon, she forgets why she started the business in the first place. The pleasure is gone. The fulfillment is missing. Maybe she tries to hire a few folks to help, and it doesn’t go as planned. She starts to give up, or just keeps trying to work faster, more, better.
This is a very familiar scenario to most business owners.
A key focus at this stage of business is to learn to replicate yourself—or as potential clients who called me said “Help! I need to clone myself.”
The challenge is that you’ve learned to do what you do over time. It’s natural to you, even obvious and bit automatic. You may forget that it wasn’t when you started out.
So how do you develop others? You can’t inject them with your experience from the last 5 years. A lot of it you don’t realize you have inside of you.
That’s where coaching and talking with others come in. You need to extricate the gold out of you so it can be replicated. You need to learn to produce results through others vs. doing it all yourself. It’s a tough shift for many business owners. How do you keep a pulse on their business and let go of some of what you’re doing and tactical stuff? How do you create a plan to develop others that is chunked down, clear, specific, and replicable over time AND where the employee feels supported, appreciated, and not overwhelmed while they learn? The plan also needs to involve a lot of dialogue, examples and practice with employees.
That takes time, darn it, something you don’t have a lot of. But every minute you invest here will free up hours for you later, if you do this well.
This is one of my favorite processes to engage in with business owners. They start to own their value and what they’ve accomplished, which helps them both increase their prices while also developing others and their employees’ careers. The business grows and gets past the bottleneck: YOU. It becomes fulfilling and exciting again as you can be more creative and strategic.
If you’d like to talk about how to take your business to the next level and remove the obstacles that are getting in the way of growth, schedule a strategy session with me here.